Effective Tips To Help You Switch From Snus (Tobacco) to Nicotine Pouches

Nathan Chilcott

Beginner’s Guides

In recent years, nicotine pouches have surged in popularity. Part of this is due to clever marketing by the brands, particularly the use of celebrity fans.

According to the Financial Times, British American Tobacco has stated that nicotine pouches are their fastest-growing category and they saw an increase in sales of 48% in the first half of 2024.

It’s not just the marketing. Nicotine pouches are becoming known as a tobacco-free option. People are using them to quit smoking, as snus alternatives, and simply to enjoy the nicotine buzz.

If you’re looking to switch from snus to nicotine pouches then the following tips will help.

Get The Strength Right

Nicotine pouches are inserted into your mouth in the same way as snus pouches. You’re just getting a tobacco-free experience.

As you already know the insertion process, the key to making the switch successfully is to choose a pouch which offers a similar amount of nicotine to your snus pouch.

This is surprisingly easy. Snus pouches should state the amount of nicotine in each pouch. All nicotine pouches do. Compare the two and choose a nicotine pouch offering the same or very slightly less nicotine compared to your preferred snus pouch.

Keep It Simple

When looking at nicotine pouches you’ll find there’s an abundance of flavours. It’s fun trying the different ones and deciding which you like the most.

However, snus has much fewer flavours, tobacco, mint, fruit, and beverages like cola, it generally has a bitter taste. The best approach is to choose a classic nicotine pouch flavour, ideally one of the mint options.

This allows you to transition smoothly and play with nicotine pouch flavours in the future.

Be Prepared

Snus generally feels wet in your mouth as it has a high moisture content. Nicotine pouches are dry and feel very different. You can’t simulate it beforehand but you can be prepared for the difference.

It will help you enjoy nicotine pouches and stick with them.

"Research is ongoing but early indications are that the lack of tobacco in nicotine pouches makes them a healthier option than snus."

Buy In Bulk

If you’re used to snus then you’ll know that it’s only good for between 20 and 30 weeks after it's been produced. In other words, don’t buy too much of it.

In contrast, because nicotine pouches are dry, they will last for roughly two years. The expiry date will be written on the packaging.

That means you can make the most of any deals and buy your nicotine pouches in bulk. You’ll make cost savings and are less likely to run out.

Summing Up

Switching from snus to nicotine pouches doesn’t need to be hard. You already know how to insert and use the pouches. All you need to do is find a comparable strength pouch and select a simple flavour.

Once you’ve got a taste for nicotine pouches you’ll be able to explore the array of flavours on offer. We’re here to help you at every step of your journey.